UI graphics, Web & Mobile design, Strategy, Wireframes & mockups, User stories, User flows, Sitemaps, Prototyping, Visual design, Style guides and design system. Research: User Surveys, Interviews, Market Research, Personas, Quantitative and Qualitative IDIs,
A/B testing and experiment
FRONTEND DEVELOPMENT
HTML, CSS, JavaScript (basic), Version Control to GitHub.
Cisco AppDynamics | UI UX Designer Dec 2017-Present
Currently, I am the primary UI UX Designer on the Creative / Web Team. I was part of the rebrand and redesign of several web pages including our homepage, style guide and design system, net-new products, and the global navigation.
I developed wireframes, prototypes, mockups, usability tests, research, and visual design. I collaborated closely with creative directors, UX lead designer, engineers, product marketing managers, content strategist, creative technologists, business analyst, QA, and stakeholders to advocate for a solid user experience.
UI UX Design Apprenticeship at Bloc.io | Feb 2017 - Nov 2017
Completed 600+ hours of project-based and frontend development work online under
mentorship of 2 accomplished senior UX professionals;
Generated user surveys and conducted interviews for the creation of personas,
market research, user stories, user flows, site maps, wireframes, and design focuses;
Created brand identities such as brand logo, typography, layout, color palette, and style guide;
Created prototypes and conducted user testing and iterated based on user feedback;
Designed the visuals with familiar UI patterns, strategic color palette, and an
overall sense of simple and elegant aesthetics.
Transamerica / Sushi Boat Inc, SV
/ Loris Diner / Aveda | Freelance Designer 2012-present
I directed all creative a and designed materials for digital banner ads, swag design, logos, posters, brochures, campaigns, and all creative requirements.
Proficient in Sketch, 2018 Adobe CS (Photoshop, Illustrator, Indesign) InVision Prototype, InVision Craft, Balsamiq, Draw.io, Principal, Omnigraffle, Usertesting.com
Art Center College of Design | BFA Advertising 08-12
Bloc.io | UX UI Design and Frontend Development 17-17
CMYK Magazine, Art Center College of Design student gallery, Art Center College of Design Scholarship